An excellent opportunity for an experienced Digital Marketing Executive for a superb and well established hotel group in Malta. The selected candidate will be actively involved in all SEO and digital marketing efforts using a variety of tools such as Web analytics.
Our client is an established leading hotel group, operating a range of distinguished and distinct hotels that are rich in character and provide their guests with customised and unforgettable experiences, providing a range of leisure and wellness amenities as a complete customer experience.
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Good knowledge of Google Analytics
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Diploma in Digital Marketing or relevant field
An attractive salary package will be offered dependent on the candidates experience and provided portfolio of work.