Digital Marketing Executive – Job no: 5014

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Introduction

We are looking for an experienced Digital Marketing Executive with a passion for marketing to assist in the planning, execution and optimization of online marketing.

Organization

Our client is a group of companies offering a range of different services in a very dynamic and competitive B2B and B2C environments.

Function

  • Executing, monitoring and testing various digital initiatives
  • Planning and monitoring the ongoing company presence on social media (LinkedIn, Facebook etc.)
  • Launching optimized online advertisements through social media (Google Ad Words, Facebook, LinkedIn etc.) to increase company and brand awareness
  • Being actively involved in SEO efforts (keyword and image optimization etc.)
  • Preparing online newsletters and promotional emails and organize their distribution through various channels
  • Collaborating with designers/site developers to improve user experience
  • Measuring performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
  • Acquiring insight in online marketing trends and keep strategies up-to-date
  • Maintaining partnerships with media agencies and vendors.
  • Assisting in the formulation of strategies to build a lasting digital connection with consumers

Requirements

  • BSc/BA in marketing or relevant field
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends, etc.)
  • Knowledge of WordPress is essential
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Knowledge of HTML coding and Photoshop/Illustrator would be considered an asset.

Offer

An attractive salary will be offered to the ideal candidate.

Your Consultant

Cheryl Vassallo
Recruitment Consultant

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