The main responsibilities include but are not limited to:
- Own the whole SEO process from technical, content and offsite multiple operator brands and PBN websites in established and new markets
- Understand market gaps in which we can push SEO efforts, focusing on projects that can drive rankings and organic traffic that lead to an uptake of NRC and NDC
- Conduct market research, competitor analysis, and SEO-specific research in target markets to be able to communicate key points to the larger SEO and Content team and inform the upcoming activities that will yield the best ROI
- Collaborate with the content team to decide what content to publish, prune, or remove, and be a supportive team member by providing data and insights for content creation
- Have a problem-solving mindset and the ability to identify SEO opportunities and ways to test activities to boost ranking
- Have a deep understanding of data, conversion, performance metrics, and pattern analysis to determine what works and what doesn't work
- Be able to effectively communicate complex ideas to both SEOs who are familiar with the topic and non-SEOs with whom you collaborate
- Understand the technical aspects of a website in relation to SEO, be able to offer data-backed improvement recommendations, and understand html, css, and javascript, as well as how search engines respond to technical changes
- Manage the offsite strategy, understand different methods of link building, and the technical aspects related to building quality backlinks.
Requirements:
- Proficient English language communication skills. Knowledge of other languages will be considered an asset
- Have been working in a highly competitive SEO industry for at least 3 years
- Well-rounded knowledge of technical, content and off page SEO
- Knowledge of key conversion metrics and how SEO contributes to this
- Organised and great at project management across multiple projects
- Curious about SEO, proactive when things aren’t doing well
- Great communicator
- Knowledge of SEO tools such as SemRush, Ahrefs, LRT amongst others
- Team focused, and who is natural at leading, supporting, and assist the rest of the team
- Respectful, and level-headed
- Knowledge of Wordpress and setting up new Wordpress sites
- Create and manage PBN networks from scratch
- CMS Knowledge
- Understanding of hosting and different IP classes